04 May 10 UNIQLO announces designer collaboration with Velvet for Summer 2010
UNIQLO announce a designer collaboration with Velvet by Graham and Spencer, the brand who brought a contemporary design attitude to the simple t-shirt.
Velvet by Graham and Spencer, is an American brand created by Jenny Graham and Toni Spencer. Velvet first became known for its ultra soft, feminine and modern t-shirts. Having been designing together since 2000, Jenny Graham and Toni Spencer have since dedicated themselves to designing collections that speak to the modern woman, offering unpretentious styles that are subtly sexy, with a true sense of understated luxury. The Velvet collection is available in selected luxury boutiques in major fashion capitals, including London, New York, Paris and Tokyo.
The Velvet collaboration with UNIQLO builds on the brand’s heritage of contemporary t-shirts, offering a fresh approach to this wardrobe essential and featuring 14 unique items, ranging from the classic t-shirt through to camisoles, dresses and jersey harem pants.
The collection will be available in all UNIQLO UK stores from mid-May, including online at www.uniqlo.co.uk, priced from £12.99 to £14.99.
UNIQLO is a popular Japanese fashion house established in 1984 with over 760 stores worldwide. Specialising in affordable and high quality women’s clothing such as womens t shirts and jeans. UNIQLO controls the entire manufacturing process from concept, to production, to marketing.
For further information please contact:
Liz Roscoe, Account Manager, Modus Publicity
T: 0207 331 1451
E: lizr@moduspublicity.com
Tags: T-shirts, Uniqlo, women's clothing, womens t shirts
27 Apr 10 UNIQLO and Konami join forces and launch exclusive UT Metal Gear Solid: Peace Walker t-shirt collection
UNIQLO today announce a new collaboration with video game publisher Konami Digital Entertainment GmbH to produce an exclusively collection of limited edition UT t-shirts inspired by Konami’s forthcoming Metal Gear Solid: Peace Walker video game for PSP™ (Playstation® Portable).
Metal Gear Solid: Peace Walker is released for PSP™ on 18 June 2010, and to celebrate its launch, UNIQLO has produced a collection of 10 limited edition UT t-shirts, exclusively available at the UNIQLO flagship store and online from Saturday 19 June, priced at £12.99 each. Each UT t-shirt comes with its own special code, that when entered into Metal Gear Solid: Peace Walker game, unlocks the purchase so the t-shirt can worn by a character within the game.
Metal Gear Solid: Peace Walker is the latest addition to Konami’s best-selling series of stealth-based action titles and sees series hero Solid Snake embark on a mission to South America during the Cold War. Written and directed by series creator Hideo Kojima, the new game boasts stunning visuals that bring the game to vivid life, as players are charged with infiltrating a series of heavily-guarded areas and neutralising the enemy threat.
To celebrate the launch of the game and the UNIQLO UT collection, Hideo Kojima and lead artist Yoji Shinkawa will be making a one-off appearance at UNIQLO’s London flagship store on Oxford Street, on Saturday 19 June, where they will be signing copies of Metal Gear Solid: Peace Walker and exclusive postcards. Both will sign one item per person and will be in-store from 11:00am-1:00pm.
About Uniqlo:
UNIQLO is a Japanese fashion outlet, dedicated to providing high-quality garments, specialising in affordable men’s clothing, women’s clothing, jeans and casual clothing. UNIQLO controls the entire manufacturing process from concept, to production, to marketing.
For further information on UNIQLO and its products, please contact: Liz Roscoe, Account Manager, Modus Publicity, T: 0207 331 1451, E: lizr@moduspublicity.com
For further information on Konami Digital Entertainment GmbH and its products, please contact: Steve Merrett, Director, Voltage PR, T: 0207 903 5125, E: steve@voltagepr.com
Tags: mens clothing, T-shirts, Uniqlo, UT
01 Apr 10 UT UNIQLO T-shirts – The World’s Heroes & Stars Come Together
Every year UT (UNIQLO T-shirts) sport a new theme. And this year it’s the UT ALLSTARS, offering an exciting line-up of world famous comic strip, anime, game heroes and characters from Japan and around the world. The T-shirts will go on sale at UT STORE HARAJUKU, UNIQLO’s exclusive T-shirt store in Tokyo, UNIQLO clothing stores worldwide and UNIQLO online store.
UNIQLO has been transmitting multiple T-shirt media around the world since 2003, linking up with artists, creators, stylists, models and well-known companies worldwide. To mark the 8th year in 2010, we are developing a record 1300 colours and designs for UNIQLO T-shirts to reach customers throughout the world. UNIQLO alone offer this many T-shirt designs every year.
UT ALLSTARS – the central UT theme for 2010
UT ALLSTARS is the main UT theme for 2010. We are creating a big UT culture by bringing together heroes and characters from Japan and other parts of the world.The Japanese comic strips, anime and games, affectionately labelled “Cool Japan”, are becoming increasing popular overseas with more and more fans in Europe and other parts of the world. We believe that UNIQLO has helped create this Cool Japan boom by transmitting “Japan Culture” T-shirt media around the world.
We are compiling a bumper line-up of T-shirt contents for UT 2010 sporting famous heroes and characters from Japan and other world nations – an exciting line-up to drive the creation of new culture. We continue to treat the T-shirt as a type of media, putting various cultures onto T-shirt for transmission worldwide.
New fashionable T-shirt silhouettes help coordinate your look
UT 2010’s many new T-shirt fits make for a broader style of T-shirt dress, great for coordinating any outfit for both men and women.
In our women’s clothing range, we have an astounding range of T-shirt dresses and sleeveless designs. In our men’s clothing range, along with the original V-neck and U-neck styles, we have many new exciting designs including the deeper V-neck, cut-off, roll-neck and big-silhouette styles. All so customers can experience the fun of T-shirt styling.
About UNIQLO:
UNIQLO is a Japanese fashion house specialising in affordable casual wear without making any compromise on quality. Dedicated to providing high-quality garments, UNIQLO controls the entire process from concept to manufacture to marketing.
Tags: T-shirts, Uniqlo, UT, women's clothing
